Awin operates one of the largest affiliate networks worldwide, boasting 240 000+ active publishers and a particularly strong presence in European e‑commerce. It supplies merchants with granular reporting, cross‑device tracking, and multi‑market payout options, making it attractive for retail brands wishing to scale internationally.
For B2B SaaS vendors, however, Awin’s tooling remains retail‑centric and relies on a traditional commission‑on‑invoice model with 60‑ to 90‑day payouts. Uppercut.co instead fronts a SaaS‑first REST API, free onboarding, Stripe‑based 30‑day settlements, and a marketplace engineered for high‑ticket subscription deals. The result is lower overhead and quicker revenue recognition for SaaS operators.